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Google Acquires Aardvark, Beefs up Social Search?

Google is on a social roll. After announcing social sharing feature Buzz in Gmail, they now have announced the acquisition of Aardvark, a social media search startup. Aardvark is a sort of mashup between services like KGB and Yahoo! Answers. You type a question (from the web, IM, email, Twitter, or iPhone), and Aardvark taps the social Web to find the best person to answer that question. Of course, we won’t know exactly how Google will use Aardvark. But if Google Social Search is any indication of where they are headed, it’s not hard to imagine this acquisition will support those efforts.

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